social media strategy
social media relevancy
Social Media Optimization is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand, article or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites as well as using tools that automate this process.
Social media optimization is also an effective way of implementing online reputation management (ORM), meaning that if someone posts bad reviews of a business, a SMO strategy can ensure that the negative feedback is not the first link to come up in a list of search engine results. We use many tools to monitor when your name, or a keyword you specify is used. This is an invaluable way to track if your content or your work has been used by your competitors. Social media optimization is also becoming an increasingly important factor in search engine optimization, as search engines are increasingly utilizing the recommendations of users of social networks such as Reddit, Facebook, Tumblr, Twitter, YouTube, LinkedIn, Pinterest, Instagram and Google My Business to rank pages in the search engine result pages. The implication is that when a webpage is shared or “liked” by a user on a social network, it counts as a “vote” for that webpage’s quality. Thus, search engines can use such votes accordingly to properly ranked websites in search engine results pages. Furthermore, since it is more difficult to tip the scales or influence the search engines in this way, search engines are putting more stock into social search.
Take a look at some of our social media posts we have done for various clients in various industries. You will see that we have a wide range of styles we can produce. We work closely with you to find just the right look to match your brand.
social media custom post examples
![social media examples 1 PSILO - Traits-Focus - D20 Chest Die](https://www.lionsky.com/wp-content/uploads/2023/11/PSILO-TW-Traits-Focus-D20-Chest-Die-300x169.jpg)
PSILO – Traits-Focus – D20 Chest Die
PSILO - Traits-Focus - D20 Chest Die
![social media examples 2 Rio Rapids SC - ECNL Home Schedule](https://www.lionsky.com/wp-content/uploads/2023/11/RRSC-ECNL-Home-Schedule-Graphic-March-19-300x251.jpg)
Rio Rapids SC – ECNL Home Schedule
Rio Rapids SC - ECNL Home Schedule
![social media examples 3 The Earth Heals - Swap This For That](https://www.lionsky.com/wp-content/uploads/2023/11/The-Earth-Heals-Swap-This-For-That-Almond-Milk-Instagram-Post-300x300.jpg)
The Earth Heals – Swap This For That
The Earth Heals - Swap This For That
![social media examples 4 ServiceMaster - Coronavirus Covid-19 Services](https://www.lionsky.com/wp-content/uploads/2023/11/ServiceMaster-Coronavirus-Covid-19-300x251.jpg)
ServiceMaster – Coronavirus Covid-19 Services
ServiceMaster - Coronavirus Covid-19 Services
![social media examples 5 Oasis MedSpa - Service - Esthetic Peels](https://www.lionsky.com/wp-content/uploads/2023/11/Oasis-MedSpa-FB-Service-Esthetic-Peels-Instagram-Post-Square-300x300.jpg)
Oasis MedSpa – Service – Esthetic Peels
Oasis MedSpa - Service - Esthetic Peels
![social media examples 6 UNM Soccer Club - 2021 Schedule](https://www.lionsky.com/wp-content/uploads/2023/11/UNM-Soccer-Club-2021-Schedule-IG-300x300.jpg)
UNM Soccer Club – 2021 Schedule
UNM Soccer Club - 2021 Schedule
![social media examples 7 NM Pain Associates - We Can Help - Sacroiliac Joint Pain](https://www.lionsky.com/wp-content/uploads/2023/11/NM-Pain-We-Can-Help-Sacroiliac-Joint-Pain-300x251.jpg)
NM Pain Associates – We Can Help – Sacroiliac Joint Pain
NM Pain Associates - We Can Help - Sacroiliac Joint Pain
![social media examples 8 Starr Brothers Brewing - EURO Game Watches](https://www.lionsky.com/wp-content/uploads/2023/11/Starr-Bros-EURO2021-Game-Watches-Finals-IG-300x300.jpg)
Starr Brothers Brewing – EURO Game Watches
Starr Brothers Brewing - EURO Game Watches
![social media examples 9 NM Pain Associates - Enjoy Life](https://www.lionsky.com/wp-content/uploads/2023/11/NM-Pain-Associates-FF-Enjoy-Life-Instagram-Post-300x300.jpg)
NM Pain Associates – Enjoy Life
NM Pain Associates - Enjoy Life
![social media examples 10 The Earth Heals - Meditation Series](https://www.lionsky.com/wp-content/uploads/2023/11/The-Earth-Heals-Meditation-Series-Oct-11-2023-300x251.jpg)
The Earth Heals – Meditation Series
The Earth Heals - Meditation Series
![social media examples 11 NM Pain Associates - Symposium Flyer](https://www.lionsky.com/wp-content/uploads/2023/11/NMPA-Symposium-Flyer-032323-Facebook-Post-Landscape-300x251.jpg)
NM Pain Associates – Symposium Flyer
NM Pain Associates - Symposium Flyer
![social media examples 12 The Earth Heals - 1k Follower Thank You](https://www.lionsky.com/wp-content/uploads/2023/11/TEH-Thnak-You-300x252.jpg)
The Earth Heals – 1k Follower Thank You
The Earth Heals - 1k Follower Thank You
![social media examples 13 The Gopher Guys - PARKS](https://www.lionsky.com/wp-content/uploads/2023/11/The-Gopher-Guys-FB-PARKS-300x251.jpg)
The Gopher Guys – PARKS
The Gopher Guys - PARKS
![social media examples 14 Rio Rapids SC - GA Community Service](https://www.lionsky.com/wp-content/uploads/2023/11/RRSC-GA-Community-Service-Graphic-Dec-10-Weekend-300x251.jpg)
Rio Rapids SC – GA Community Service
Rio Rapids SC - GA Community Service
![social media examples 15 Starr Brothers Brewing - NFL Championship Weekend](https://www.lionsky.com/wp-content/uploads/2023/11/Starr-Bros-FB-NFL-Championship-Weekend-300x251.jpg)
Starr Brothers Brewing – NFL Championship Weekend
Starr Brothers Brewing - NFL Championship Weekend
![social media examples 16 Rio Rapids SC - Golf Graphic](https://www.lionsky.com/wp-content/uploads/2023/11/TWRRSC-Golf-Graphic-300x150.jpg)
Rio Rapids SC – Golf Graphic
Rio Rapids SC - Golf Graphic
![social media examples 17 UNM Mens Soccer - Happy-Holidays](https://www.lionsky.com/wp-content/uploads/2023/11/UNM-Mens-Soccer-Happy-Holidays-Wear-a-Mask-300x300.jpg)
UNM Mens Soccer – Happy-Holidays
UNM Mens Soccer - Happy-Holidays
![social media examples 18 New Mexico Kids Matter - Motivation Monday](https://www.lionsky.com/wp-content/uploads/2023/11/NMKM-Motivation-April-2023-Quote-3-300x251.jpg)
New Mexico Kids Matter – Motivation Monday
New Mexico Kids Matter - Motivation Monday
![social media examples 19 PSILO - Trivia Thursday](https://www.lionsky.com/wp-content/uploads/2023/11/PSILO-IG-Trivia-Thursday-Speed-of-Light-300x300.jpg)
PSILO – Trivia Thursday
PSILO - Trivia Thursday
![social media examples 20 PSILO - Discord Meditation](https://www.lionsky.com/wp-content/uploads/2023/11/PSILO-TW-Discord-Meditation-June-Chelsea-300x169.jpg)
PSILO – Discord Meditation
PSILO - Discord Meditation
![social media examples 21 The Gopher Guys - National Wildlife Day](https://www.lionsky.com/wp-content/uploads/2023/11/The-Gopher-Guys-FB-National-Wildlife-Day-Instagram-Post-Square-300x300.jpg)
The Gopher Guys – National Wildlife Day
The Gopher Guys - National Wildlife Day
![social media examples 22 Rio Rapids SC - National USA Team ID Camp Invite](https://www.lionsky.com/wp-content/uploads/2023/11/RRSC-National-USA-Team-ID-Camp-Invite-Graphic-300x251.jpg)
Rio Rapids SC – National USA Team ID Camp Invite
Rio Rapids SC - National USA Team ID Camp Invite
![social media examples 23 The Earth Heals - Chili Pepper Post](https://www.lionsky.com/wp-content/uploads/2023/11/TEH-Chili-Pepper-300x251.jpg)
The Earth Heals – Chili Pepper Post
The Earth Heals - Chili Pepper Post
![social media examples 24 UNM Mens Soccer Fall Fundraiser](https://www.lionsky.com/wp-content/uploads/2023/11/UNM-Mens-Soccer-Fall-Fundraiser-300x300.jpg)
UNM Mens Soccer Fall Fundraiser
UNM Mens Soccer Fall Fundraiser
![social media examples 25 NM Pain Associates - New Provider Amanda](https://www.lionsky.com/wp-content/uploads/2023/11/NM-Pain-Associates-New-Provider-Amanda-Rodela-300x251.jpg)
NM Pain Associates – New Provider Amanda
NM Pain Associates - New Provider Amanda
![social media examples 26 Rio Rapids SC - Father's Day](https://www.lionsky.com/wp-content/uploads/2023/11/RRSC-Fathers-DayIG-300x300.jpg)
Rio Rapids SC – Father’s Day
Rio Rapids SC - Father's Day
![social media examples 27 SW Lighting - NM Coupon Code](https://www.lionsky.com/wp-content/uploads/2023/11/SW-Lighting-NM-Coupon-Code-111822-300x251.jpg)
SW Lighting – NM Coupon Code
SW Lighting - NM Coupon Code
![social media examples 28 UNM Mens Soccer - 2021 Game-#1 NMSU](https://www.lionsky.com/wp-content/uploads/2023/11/UNM-Mens-Soccer-FB-Post-2021-Game-1-NMSU-300x251.jpg)
UNM Mens Soccer – 2021 Game-#1 NMSU
UNM Mens Soccer - 2021 Game-#1 NMSU
![social media examples 29 Starr Brothers Brewery - Taco-Tuesday](https://www.lionsky.com/wp-content/uploads/2023/11/Starr-Bros-Taco-Tuesday-FB-July-3-300x300.jpg)
Starr Brothers Brewery – Taco-Tuesday
Starr Brothers Brewery - Taco-Tuesday
![social media examples 30 New Mexico Kids Matter - National Social Work Month](https://www.lionsky.com/wp-content/uploads/2023/11/NMKM-March-National-Social-Work-Month-300x251.jpg)
New Mexico Kids Matter – National Social Work Month
New Mexico Kids Matter - National Social Work Month
![social media examples 31 Red River Pizza - Coupon $5 OFF](https://www.lionsky.com/wp-content/uploads/2023/11/Red-River-Pizza-FB-Coupon-5OFF-300x251.jpg)
Red River Pizza – Coupon $5 OFF
Red River Pizza - Coupon $5 OFF
![social media examples 32 Southwest Ceramic Lighting - Happy Holidays](https://www.lionsky.com/wp-content/uploads/2023/11/SW-Lighting-2021-Merry-Christmas-300x251.jpg)
Southwest Ceramic Lighting – Happy Holidays
Southwest Ceramic Lighting - Happy Holidays